Get ready for The Eras Tour with your complete guide to the greatest show on Earth. This new collection is packed with everything you need to know, whether you are preparing for your upcoming Eras experience or simply want to relive the magic. Discover the career-spanning setlist, Taylor's amazing outfits, her Eras squad, the hidden messages and Easter eggs, plus the show's record-breaking impact and much, much more.
Welcome!
THE ERAS ANNOUNCEMENT • Four years, four new albums and two re-recorded albums since her last tour, Taylor revealed her plans for an epic career-spanning show
LET THE GAMES BEGIN! • How do you condense a musical legacy that spans 11 albums into one show? It takes a mastermind…
THE ERAS TEAM • Taylor works with a huge ensemble of talented performers to make her Eras Tour vision a reality
SHAKE IT UP • After releasing The Tortured Poets Department, Taylor revamped her show to include a brand-new set
THE LOVER SET • Taylor fittingly opens the show with the album she originally planned to tour with back in 2020
THE FEARLESS SET • The second Eras chapter takes us back to the late Noughties in sparkling style and with joyful nostalgia
THE EVERMORE SET • We are immersed in the evermore world filled with both gentle scenes and powerful moments
THE REPUTATION SET • A triumphant return to the rock-tinged era that features epic vocal performances and intriguing Easter eggs
THE SPEAK NOW SET • A short-but-sweet visit to the Speak Now era of 2010 showcases fan favourites
THE RED SET • Starting strong with pure pop partying, we rocket into a powerful rendition of the lauded all-time fan favourite
THE FOLKLORE SET • Indulge in the immersive storylines of folklore, blending fiction and autobiography together for a stunning set
THE 1989 SET • The era that changed the trajectory of Taylor’s career is a non-stop dance party through some of her biggest hits
THE TORTURED POETS DEPT. SET • Debuting her latest album at the first show of the European leg, Taylor pulls off a powerful and bewitching performance
THE ACOUSTIC SET • Before the big finale, Taylor takes a moment to slow things down with a pair of unique performances
THE MIDNIGHTS SET • Featuring elaborate settings, the show’s most viral choreo and many fan traditions, we’re ready to meet Taylor at Midnights
RECORD BREAKER • Taylor is no stranger to setting records, but Eras has taken this to a whole new level with some astonishing achievements
MONEY MAKER • The Eras Tour is already the world’s highest-grossing tour of all time, and the economic impact of the tour has been seismic
THE ERAS MOVIE • The concert film allows fans to experience this epic show all over again, either in cinemas or from the comfort of home
GOING GLOBAL • The Eras Tour has been Taylor’s biggest tour to date, spreading Swiftmania step by step, from town to town
EASTER EGGS • Taylor peppers The Eras Tour with Easter eggs: some as nostalgic throwbacks and others as hints of future plans…
THE ERRORS TOUR • Cue the blooper reel: The Eras Tour has taken its many funny mishaps in its stride
THE TOUR’S IMPACT • This show has had a wide-reaching and powerful cultural impact: The Eras Tour has become an unprecedented and unstoppable phenomenon
GETTING READY • Whether you’re seeing a live show or partying to the film, there are four things you need to know…
The Essential Taylor Swift Tour Collection Pac
